Google announced Genie 3 today which they tout as "A new frontier for world models". Genie 3 will enable users to create virtual worlds that they can they interact with like you would with a first-person or third-person view video game.

I'm not sure what the pricing structure is, or what the use-case would be for my work, but I'm already considering a switch to Google One so I can use Veo 3.