About me

TYREIL POOSRI

I've spent over 12 years creating digital experiences that solve real problems, from AR/VR to major corporate transformations like Symetra's analog-to-digital shift and government initiatives like President Biden's "Made in America" Executive Order. I love diving deep into understanding what people really need, then translating those insights into intuitive designs that drive results.

Whether I'm building design systems, conducting user research, or leading cross-functional teams, my focus is always on creating accessible solutions that improve lives. When not designing, I play competitive cornhole and train for marathons.

what I can do for you

As a Product Designer, I translate complex business requirements into intuitive user experiences that drive results and improve people's lives.

1. User Experience Design

User research and journey mapping

Information architecture and user flows

Service design and end-to-end experience planning

Usability testing and user behavior analysis

2. User Interface Design

Wireframing and prototyping

Visual design and interaction design

Design system development and maintenance

Cross-platform and responsive design

3. Research and Strategy

Human-centered design methodologies

Customer pain point identification

Data synthesis and insights translation

Stakeholder collaboration and presentation

4. Design Operations

Multiple project management and prioritization

Agile/Scrum development process integration

Cross-functional team collaboration

Design documentation and handoff optimization

1. User Experience Design

User research and journey mapping

Information architecture and user flows

Service design and end-to-end experience planning

Usability testing and user behavior analysis

2. User Interface Design

Wireframing and prototyping

Visual design and interaction design

Design system development and maintenance

Cross-platform and responsive design

3. Research and Strategy

Human-centered design methodologies

Customer pain point identification

Data synthesis and insights translation

Stakeholder collaboration and presentation

4. Design Operations

Multiple project management and prioritization

Agile/Scrum development process integration

Cross-functional team collaboration

Design documentation and handoff optimization

1. User Experience Design

User research and journey mapping

Information architecture and user flows

Service design and end-to-end experience planning

Usability testing and user behavior analysis

2. User Interface Design

Wireframing and prototyping

Visual design and interaction design

Design system development and maintenance

Cross-platform and responsive design

3. Research and Strategy

Human-centered design methodologies

Customer pain point identification

Data synthesis and insights translation

Stakeholder collaboration and presentation

4. Design Operations

Multiple project management and prioritization

Agile/Scrum development process integration

Cross-functional team collaboration

Design documentation and handoff optimization

Discover My Journey in Design

I've worked across the spectrum - from small design studios and agencies to startups and consultancies, plus government civic tech projects and teaching at the university level.

UI/UX Designer

Corporate Tools

2025 - Present

UI/UX Designer

Corporate Tools

2025 - Present

UI/UX Designer

Corporate Tools

2025 - Present

Principal UX Designer

Moat Metrics

2022 - 2024

Principal UX Designer

Moat Metrics

2022 - 2024

Principal UX Designer

Moat Metrics

2022 - 2024

Senior UX Designer

Ad Hoc

2021 - 2022

Senior UX Designer

Ad Hoc

2021 - 2022

Senior UX Designer

Ad Hoc

2021 - 2022

UX Designer

Fresh Consulting

2019 - 2021

UX Designer

Fresh Consulting

2019 - 2021

UX Designer

Fresh Consulting

2019 - 2021

My Tech Stack

Tools come and go, the foundations and principles of design will carry through to whatever comes next. When I started my career, the hot UI tool was Adobe Fireworks.

Tech Logo

Figma

My go-to tool for creating mockups

Tech Logo

Figma

My go-to tool for creating mockups

Tech Logo

Capcut

For video editing

Tech Logo

Capcut

For video editing

Tech Logo

Apple Notes

My Second Brain

Tech Logo

Apple Notes

My Second Brain

Tech Logo

Adobe Creative Cloud

For anything Figma and Capcut can't handle

Tech Logo

Adobe Creative Cloud

For anything Figma and Capcut can't handle

About Me Image - 4
About Me Image - 4

Design with Strategy and Creativity

While I follow a structured approach of research, ideation, refinement, testing, and delivery, every project brings unique constraints and opportunities that require flexible thinking. Whether it's navigating regulatory requirements in healthcare, balancing stakeholder needs in government work, or scaling solutions across enterprise teams, I adapt my process to fit the specific challenges at hand. The key is knowing when to emphasize certain phases over others based on timeline, resources, and project complexity.

01.

Research & Strategy

I start by diving deep into user needs through interviews, stakeholder workshops, and competitive analysis to build insights that guide my design decisions.

01.

Research & Strategy

I start by diving deep into user needs through interviews, stakeholder workshops, and competitive analysis to build insights that guide my design decisions.

01.

Research & Strategy

I start by diving deep into user needs through interviews, stakeholder workshops, and competitive analysis to build insights that guide my design decisions.

Research & Strategy
Research & Strategy
Research & Strategy

02.

Concept & Ideation

I facilitate collaborative sessions using design sprints and wireframing to translate complex requirements into tangible solutions I can test and iterate on.

02.

Concept & Ideation

I facilitate collaborative sessions using design sprints and wireframing to translate complex requirements into tangible solutions I can test and iterate on.

02.

Concept & Ideation

I facilitate collaborative sessions using design sprints and wireframing to translate complex requirements into tangible solutions I can test and iterate on.

Feedback & Refinement
Feedback & Refinement
Feedback & Refinement

03.

Feedback & Refinement

I build continuous feedback loops through design critiques and stakeholder reviews to evolve my designs based on real input, not my assumptions.

03.

Feedback & Refinement

I build continuous feedback loops through design critiques and stakeholder reviews to evolve my designs based on real input, not my assumptions.

03.

Feedback & Refinement

I build continuous feedback loops through design critiques and stakeholder reviews to evolve my designs based on real input, not my assumptions.

04.

Testing & Optimization

I validate my solutions through usability testing and data analysis, using interactive prototypes to discover improvements before development begins.

04.

Testing & Optimization

I validate my solutions through usability testing and data analysis, using interactive prototypes to discover improvements before development begins.

04.

Testing & Optimization

I validate my solutions through usability testing and data analysis, using interactive prototypes to discover improvements before development begins.

05.

Launch & Delivery

I ensure smooth implementation with detailed specs and close collaboration with developers, then monitor metrics for future optimization opportunities.

05.

Launch & Delivery

I ensure smooth implementation with detailed specs and close collaboration with developers, then monitor metrics for future optimization opportunities.

05.

Launch & Delivery

I ensure smooth implementation with detailed specs and close collaboration with developers, then monitor metrics for future optimization opportunities.

Testing & Optimization

About me

TYREIL POOSRI

I've spent over 12 years creating digital experiences that solve real problems, from AR/VR to major corporate transformations like Symetra's analog-to-digital shift and government initiatives like President Biden's "Made in America" Executive Order. I love diving deep into understanding what people really need, then translating those insights into intuitive designs that drive results.

Whether I'm building design systems, conducting user research, or leading cross-functional teams, my focus is always on creating accessible solutions that improve lives. When not designing, I play competitive cornhole and train for marathons.

what I can do for you

As a Product Designer, I translate complex business requirements into intuitive user experiences that drive results and improve people's lives.

1. User Experience Design

User research and journey mapping

Information architecture and user flows

Service design and end-to-end experience planning

Usability testing and user behavior analysis

2. User Interface Design

Wireframing and prototyping

Visual design and interaction design

Design system development and maintenance

Cross-platform and responsive design

3. Research and Strategy

Human-centered design methodologies

Customer pain point identification

Data synthesis and insights translation

Stakeholder collaboration and presentation

4. Design Operations

Multiple project management and prioritization

Agile/Scrum development process integration

Cross-functional team collaboration

Design documentation and handoff optimization

1. User Experience Design

User research and journey mapping

Information architecture and user flows

Service design and end-to-end experience planning

Usability testing and user behavior analysis

2. User Interface Design

Wireframing and prototyping

Visual design and interaction design

Design system development and maintenance

Cross-platform and responsive design

3. Research and Strategy

Human-centered design methodologies

Customer pain point identification

Data synthesis and insights translation

Stakeholder collaboration and presentation

4. Design Operations

Multiple project management and prioritization

Agile/Scrum development process integration

Cross-functional team collaboration

Design documentation and handoff optimization

1. User Experience Design

User research and journey mapping

Information architecture and user flows

Service design and end-to-end experience planning

Usability testing and user behavior analysis

2. User Interface Design

Wireframing and prototyping

Visual design and interaction design

Design system development and maintenance

Cross-platform and responsive design

3. Research and Strategy

Human-centered design methodologies

Customer pain point identification

Data synthesis and insights translation

Stakeholder collaboration and presentation

4. Design Operations

Multiple project management and prioritization

Agile/Scrum development process integration

Cross-functional team collaboration

Design documentation and handoff optimization

Discover My Journey in Design

I've worked across the spectrum - from small design studios and agencies to startups and consultancies, plus government civic tech projects and teaching at the university level.

UI/UX Designer

Corporate Tools

2025 - Present

UI/UX Designer

Corporate Tools

2025 - Present

UI/UX Designer

Corporate Tools

2025 - Present

Principal UX Designer

Moat Metrics

2022 - 2024

Principal UX Designer

Moat Metrics

2022 - 2024

Principal UX Designer

Moat Metrics

2022 - 2024

Senior UX Designer

Ad Hoc

2021 - 2022

Senior UX Designer

Ad Hoc

2021 - 2022

Senior UX Designer

Ad Hoc

2021 - 2022

UX Designer

Fresh Consulting

2019 - 2021

UX Designer

Fresh Consulting

2019 - 2021

UX Designer

Fresh Consulting

2019 - 2021

My Tech Stack

Tools come and go, the foundations and principles of design will carry through to whatever comes next. When I started my career, the hot UI tool was Adobe Fireworks.

Tech Logo

Figma

My go-to tool for creating mockups

Tech Logo

Figma

My go-to tool for creating mockups

Tech Logo

Capcut

For video editing

Tech Logo

Capcut

For video editing

Tech Logo

Apple Notes

My Second Brain

Tech Logo

Apple Notes

My Second Brain

Tech Logo

Adobe Creative Cloud

For anything Figma and Capcut can't handle

Tech Logo

Adobe Creative Cloud

For anything Figma and Capcut can't handle

About Me Image - 4
About Me Image - 4

Design with Strategy and Creativity

While I follow a structured approach of research, ideation, refinement, testing, and delivery, every project brings unique constraints and opportunities that require flexible thinking. Whether it's navigating regulatory requirements in healthcare, balancing stakeholder needs in government work, or scaling solutions across enterprise teams, I adapt my process to fit the specific challenges at hand. The key is knowing when to emphasize certain phases over others based on timeline, resources, and project complexity.

01.

Research & Strategy

I start by diving deep into user needs through interviews, stakeholder workshops, and competitive analysis to build insights that guide my design decisions.

01.

Research & Strategy

I start by diving deep into user needs through interviews, stakeholder workshops, and competitive analysis to build insights that guide my design decisions.

01.

Research & Strategy

I start by diving deep into user needs through interviews, stakeholder workshops, and competitive analysis to build insights that guide my design decisions.

Research & Strategy
Research & Strategy
Research & Strategy

02.

Concept & Ideation

I facilitate collaborative sessions using design sprints and wireframing to translate complex requirements into tangible solutions I can test and iterate on.

02.

Concept & Ideation

I facilitate collaborative sessions using design sprints and wireframing to translate complex requirements into tangible solutions I can test and iterate on.

02.

Concept & Ideation

I facilitate collaborative sessions using design sprints and wireframing to translate complex requirements into tangible solutions I can test and iterate on.

Feedback & Refinement
Feedback & Refinement
Feedback & Refinement

03.

Feedback & Refinement

I build continuous feedback loops through design critiques and stakeholder reviews to evolve my designs based on real input, not my assumptions.

03.

Feedback & Refinement

I build continuous feedback loops through design critiques and stakeholder reviews to evolve my designs based on real input, not my assumptions.

03.

Feedback & Refinement

I build continuous feedback loops through design critiques and stakeholder reviews to evolve my designs based on real input, not my assumptions.

04.

Testing & Optimization

I validate my solutions through usability testing and data analysis, using interactive prototypes to discover improvements before development begins.

04.

Testing & Optimization

I validate my solutions through usability testing and data analysis, using interactive prototypes to discover improvements before development begins.

04.

Testing & Optimization

I validate my solutions through usability testing and data analysis, using interactive prototypes to discover improvements before development begins.

05.

Launch & Delivery

I ensure smooth implementation with detailed specs and close collaboration with developers, then monitor metrics for future optimization opportunities.

05.

Launch & Delivery

I ensure smooth implementation with detailed specs and close collaboration with developers, then monitor metrics for future optimization opportunities.

05.

Launch & Delivery

I ensure smooth implementation with detailed specs and close collaboration with developers, then monitor metrics for future optimization opportunities.

Testing & Optimization

About me

TYREIL POOSRI

I've spent over 12 years creating digital experiences that solve real problems, from AR/VR to major corporate transformations like Symetra's analog-to-digital shift and government initiatives like President Biden's "Made in America" Executive Order. I love diving deep into understanding what people really need, then translating those insights into intuitive designs that drive results.

Whether I'm building design systems, conducting user research, or leading cross-functional teams, my focus is always on creating accessible solutions that improve lives. When not designing, I play competitive cornhole and train for marathons.

what I can do for you

As a Product Designer, I translate complex business requirements into intuitive user experiences that drive results and improve people's lives.

1. User Experience Design

User research and journey mapping

Information architecture and user flows

Service design and end-to-end experience planning

Usability testing and user behavior analysis

2. User Interface Design

Wireframing and prototyping

Visual design and interaction design

Design system development and maintenance

Cross-platform and responsive design

3. Research and Strategy

Human-centered design methodologies

Customer pain point identification

Data synthesis and insights translation

Stakeholder collaboration and presentation

4. Design Operations

Multiple project management and prioritization

Agile/Scrum development process integration

Cross-functional team collaboration

Design documentation and handoff optimization

1. User Experience Design

User research and journey mapping

Information architecture and user flows

Service design and end-to-end experience planning

Usability testing and user behavior analysis

2. User Interface Design

Wireframing and prototyping

Visual design and interaction design

Design system development and maintenance

Cross-platform and responsive design

3. Research and Strategy

Human-centered design methodologies

Customer pain point identification

Data synthesis and insights translation

Stakeholder collaboration and presentation

4. Design Operations

Multiple project management and prioritization

Agile/Scrum development process integration

Cross-functional team collaboration

Design documentation and handoff optimization

1. User Experience Design

User research and journey mapping

Information architecture and user flows

Service design and end-to-end experience planning

Usability testing and user behavior analysis

2. User Interface Design

Wireframing and prototyping

Visual design and interaction design

Design system development and maintenance

Cross-platform and responsive design

3. Research and Strategy

Human-centered design methodologies

Customer pain point identification

Data synthesis and insights translation

Stakeholder collaboration and presentation

4. Design Operations

Multiple project management and prioritization

Agile/Scrum development process integration

Cross-functional team collaboration

Design documentation and handoff optimization

Discover My Journey in Design

I've worked across the spectrum - from small design studios and agencies to startups and consultancies, plus government civic tech projects and teaching at the university level.

UI/UX Designer

Corporate Tools

2025 - Present

UI/UX Designer

Corporate Tools

2025 - Present

UI/UX Designer

Corporate Tools

2025 - Present

Principal UX Designer

Moat Metrics

2022 - 2024

Principal UX Designer

Moat Metrics

2022 - 2024

Principal UX Designer

Moat Metrics

2022 - 2024

Senior UX Designer

Ad Hoc

2021 - 2022

Senior UX Designer

Ad Hoc

2021 - 2022

Senior UX Designer

Ad Hoc

2021 - 2022

UX Designer

Fresh Consulting

2019 - 2021

UX Designer

Fresh Consulting

2019 - 2021

UX Designer

Fresh Consulting

2019 - 2021

My Tech Stack

Tools come and go, the foundations and principles of design will carry through to whatever comes next. When I started my career, the hot UI tool was Adobe Fireworks.

Tech Logo

Figma

My go-to tool for creating mockups

Tech Logo

Figma

My go-to tool for creating mockups

Tech Logo

Capcut

For video editing

Tech Logo

Capcut

For video editing

Tech Logo

Apple Notes

My Second Brain

Tech Logo

Apple Notes

My Second Brain

Tech Logo

Adobe Creative Cloud

For anything Figma and Capcut can't handle

Tech Logo

Adobe Creative Cloud

For anything Figma and Capcut can't handle

About Me Image - 4
About Me Image - 4

Design with Strategy and Creativity

While I follow a structured approach of research, ideation, refinement, testing, and delivery, every project brings unique constraints and opportunities that require flexible thinking. Whether it's navigating regulatory requirements in healthcare, balancing stakeholder needs in government work, or scaling solutions across enterprise teams, I adapt my process to fit the specific challenges at hand. The key is knowing when to emphasize certain phases over others based on timeline, resources, and project complexity.

01.

Research & Strategy

I start by diving deep into user needs through interviews, stakeholder workshops, and competitive analysis to build insights that guide my design decisions.

01.

Research & Strategy

I start by diving deep into user needs through interviews, stakeholder workshops, and competitive analysis to build insights that guide my design decisions.

01.

Research & Strategy

I start by diving deep into user needs through interviews, stakeholder workshops, and competitive analysis to build insights that guide my design decisions.

Research & Strategy
Research & Strategy
Research & Strategy

02.

Concept & Ideation

I facilitate collaborative sessions using design sprints and wireframing to translate complex requirements into tangible solutions I can test and iterate on.

02.

Concept & Ideation

I facilitate collaborative sessions using design sprints and wireframing to translate complex requirements into tangible solutions I can test and iterate on.

02.

Concept & Ideation

I facilitate collaborative sessions using design sprints and wireframing to translate complex requirements into tangible solutions I can test and iterate on.

Feedback & Refinement
Feedback & Refinement
Feedback & Refinement

03.

Feedback & Refinement

I build continuous feedback loops through design critiques and stakeholder reviews to evolve my designs based on real input, not my assumptions.

03.

Feedback & Refinement

I build continuous feedback loops through design critiques and stakeholder reviews to evolve my designs based on real input, not my assumptions.

03.

Feedback & Refinement

I build continuous feedback loops through design critiques and stakeholder reviews to evolve my designs based on real input, not my assumptions.

04.

Testing & Optimization

I validate my solutions through usability testing and data analysis, using interactive prototypes to discover improvements before development begins.

04.

Testing & Optimization

I validate my solutions through usability testing and data analysis, using interactive prototypes to discover improvements before development begins.

04.

Testing & Optimization

I validate my solutions through usability testing and data analysis, using interactive prototypes to discover improvements before development begins.

05.

Launch & Delivery

I ensure smooth implementation with detailed specs and close collaboration with developers, then monitor metrics for future optimization opportunities.

05.

Launch & Delivery

I ensure smooth implementation with detailed specs and close collaboration with developers, then monitor metrics for future optimization opportunities.

05.

Launch & Delivery

I ensure smooth implementation with detailed specs and close collaboration with developers, then monitor metrics for future optimization opportunities.

Testing & Optimization